Who writes our content
Content on zywoo.in is published by the ZywOo editorial team, the people who run marketing for our clients. Posts carry the team’s name rather than one person’s, because each one is drafted, edited and checked by more than one person. When a single named expert writes a piece, we will say so on the page.
How we use AI
We are an AI marketing agency, and we use AI to write first drafts, in the same way we do for clients in Agent OS. A person then edits every draft, checks every claim and decides whether it is published. Nothing on this site is published by an AI on its own. AI does not choose our opinions or our recommendations: people do, and they are responsible for them.
How we check facts and numbers
- We only state a number when we can point to where it comes from.
- Outside facts link to the source we read, listed under “Sources” at the end of the post. We prefer first-hand sources, such as official documentation from Google or Meta, over articles about them.
- Case-study numbers come from the client’s own reports or from Agent OS records. The owner of ZywOo checks each one before it is published, and we publish a case study only with the client’s agreement. We never name a client or show a logo without written permission.
- If we cannot check something, we leave it out rather than guess.
Dates and reviews
Every post shows the date it was published and the date it was last reviewed. Search, advertising platforms and AI assistants change often, so we review posts and update them when something they say is no longer true.
Independence
We sell the services we write about, and our posts link to them. We try to be fair anyway: when another option, such as a freelancer or doing it yourself, fits a business better, we say so. We do not accept payment for mentions or links.
Corrections
If you find a mistake, write to hello@zywoo.in with “Correction” in the subject and the page address. A person reads every message. When we confirm an error, we fix the page, update its review date and, where the change matters to what a reader would do, add a short note at the end saying what changed.